Saturday, August 2, 2008

The Commission Junction Class Action Lawsuit

Class Action Lawsuit


Carrier v. ValueClick, Inc., et al.

No. 2:07-cv-02641-FMC-CTx (C.D. Cal.)


Settlement Recovery Center et al. v. ValueClick, Inc. et al.

No. 2:07-cv-02638-FMC-CTx (C.D. Cal.)


Those of you who are current Commission Junction publishers should check your reports a little more in detail. Apparently, as of this morning, word has gotten out that hijackers and hackers have been stealing publisher's commissions by use of 3rd party software scripting. The interesting twist in this story is that Commission Junction has been looking the other way while it's been happening over the last five years. What does this mean to you? Commission Junction might owe you a settlement offer.



Who does this affect directly?


If you signed up as a publisher with Commission Junction between April 20, 2003 and July 22, 2008, and were publishing ads on any website, you may be entitled.


Great, now what?

My opinion on the subject is this: Well, that sucks, but what can ya do? I guess the silver lining on this cloud is that it's nice to know that I was making possibly even more than my reports and checks have been in the mail. It can only go up from here, right? The major concern I have is that Commission Junction will recover, and everybody gets back to doing what they do.


On a business standpoint, I highly doubt Commission Junction will fall from this blunder. They are way too big and support millions of advertisers daily, worldwide. The settlement is a slap on the wrist, warning them, "Hey. Hey? Come on, now. Heeeeey."


Nothing Personal; It's Just Business

It's somewhat similar to the Class Action Lawsuit filed against Netflix in September of 2004. Some guy thought Netflix promised him unlimited DVDs for a low montly fee, and thought he could get them all in one-day shipping. It was a complete technicality that Frank Chavez was trying to capitalize off of. As a subscriber of Netflix, I opted out and asked for nothing. What do I care? I been renting videos from them since 2002. I watch a movie, and send it back. Why do I want a peice of their pie? Netflix learned hard that contracts can be very literal, and has been doing business fine since.


Apples to Oranges

I realize, of course, this situation with Commission Junction is very different. A global entity looking the other way when unethical business practices are taking place is quite different from one man trying to pinch off someone else's pie. This is Corporate America! Welcome to scandals, corruption, and greed! Weed out the bad apples, and sell the good ones.

For more details, you may go to the official website concerning this class
action lawsuit: http://www.cjsettlement.com/

No comments: